Protect, enhance & build your reputation through the media
Well formulated press releases will get attention, make news and generate publicity. If you wish to promote a significant or specific event within your business, a press release allows you to control the message that the public receives. Ensure your company's stories appear on websites, newspapers, magazines and TV programs by using Saltwater Stone's skilled press release writers and our large distribution network for the media in the marine industry.
Events & Launches
A launch event is an ideal way to introduce your product or service to your current customers or prospective buyers. This opportunity to interact face-to-face with your target audience develops positive brand attitudes and long-lasting relationships. Saltwater Stone provides experienced event & launch planning, management, and execution to maximise press coverage and exposure to your relevant audience.
Effective media relations ensures that your industry media are aware and interested in your latest business news in order to inform the public. Third-party media endorsements establish trust and credibility as an impartial view goes much further to assure your audience. Having long-term media relationships with journalists in the marine industry allows our clients to reach their target audience, while we listen to the marketplace to know what stories will gain the most coverage.
Social media allows you to communicate direct to your customers while creating brand recognition. Effective social campaigns will build a relationship with your target audience and increase visibility as part of the sales funnel. Our dedicated social media department at Saltwater Stone can manage and deliver your company message while increasing exposure and sales.
Awards celebrate hard work and success and such an opportunity to put your business in the spotlight will increase awareness and raise credibility. Whether you want to stand out from the competition or boost team morale, being shortlisted or winning industry awards is an effective way to promote your public relations. Working in partnership, Saltwater Stone can write and submit award applications on your behalf to improve your changes of standing on the podium and receiving that well earnt award.
Want valuable content that attracts traffic and drives customer action on your own channels? Quality content that answers questions creates a trust between the person asking questions and your business answering them. Saltwater Stone can help you use your publishing channels such as blogs, case studies, infographics, and podcasts to create and deliver engaging content.
Email marketing is an effective channel to reach an already engaged audience and to deliver your targeted messages. Easy to share and easy to measure, email campaigns are a low-cost method to reach a global audience on the move to drive leads and revenue. Compared to other marketing channels, email offers a high return-on-investment (ROI) and Saltwater Stone’s can help you deliver these gains.Our dedicated social media department at Saltwater Stone can manage and deliver your company message while increasing exposure and sales.