Satellite communications

2011 – Present

Saltwater Stone’s relationship with Intellian started in 2011 when we were appointed as their full-service agency for their commercial, oil and gas and leisure marine business. We currently supply PR and print and digital media planning services in the superyacht, leisure and commercial marine sectors.

High-technology systems

2017 – Present

Kongsberg Digital appointed Saltwater Stone to handle its communications strategy when it was formed as a specialist division of the KONGSBERG group in 2017. Saltwater Stone supports Kongsberg Digital with content writing, press and media relations.

Marine engines & generators

2019 – Present

Part of the Yanmar Marine International portfolio, Netherlands-based Vetus and US distributor Vetus Maxwell appointed Saltwater in 2019 to handle product launches and ongoing PR activity.

Marina in North Cyprus

2012 – Present

Appointed in 2012 to help promote this newly built marina, Saltwater Stone introduced Karpaz Gate Marina to the leisure marine audience and continues to handle the global PR and media communications during the next phases of development. Social media activity is undertaken for the marina and shore-side facilities across a multitude of platforms. Saltwater Stone also designed the marina brochure and handbook, and the display panels on its stand at exhibitions.

Thermal imaging cameras

2016 – Present

In late 2016, US NASDAQ listed company, FLIR Inc. were seeking a PR agency to manage the EMEA media relations for their marine product line, in particular, to manage press launches and product sea trials. Saltwater was subsequently appointed as the company’s exclusive maritime agency for EMEA In the following year Saltwater started managing the company’s print and media advertising campaigns in the leisure, superyacht and commercial marine media.

Visual navigation equipment

2016 – Present

In late 2016 US-based FLIR was looking to appoint an agency for PR and media buying services in EMEA and Saltwater was selected. We manage large-scale product launches, European PR and digital and print media buying across Europe.

Boat transportation

2020 – Present

In 2020 Peters & May selected Saltwater Stone as their global PR and marketing agency. A full-service offering of global PR, advertising and design services is supplied. Digital marketing, web hosting and design is delivered through partner supplier Semantic.

Rescue radio systems

2010 – Present

When Ocean Signal set up their business in October 2010 they turned to Saltwater for strategic PR and marketing advice. Saltwater managed the global launch PR and continued to act as their global advisors until the company was sold to US company, ACR Electronics.

Gyro stabilization technology

2020 – Present

As a strategic partner of current Saltwater client YANMAR, Smartgyro was first supported by Saltwater at the Genoa Boat Show 2020 as a YANMAR brand. They then approached Saltwater in 2021 as a separate entity to ask for dedicated assistance to grow brand awareness, raise the company’s profile in the marine press, maximise show attendance and handle ongoing announcements and PR activity.

Navigation & compliance

2018 – Present

OneOcean (previously named ChartCo) appointed Saltwater Stone in 2018 when it identified the need to extend brand recognition following its re-brand from paper to digital charts and publications. Full PR and advertising campaigns are managed across the commercial leisure, superyacht, and commercial markets.

Mobile satellite communications

2018 – Present

In 2018 Inmarsat appointed Saltwater Stone to manage global PR and event activity for their leisure and superyacht business area. Alongside traditional media outreach, Saltwater has organised press and industry events at Monaco and MYBA shows. Annual and individual product advertising campaigns are designed for the superyacht and commercial market – both print and digital.

Marine diesel engines

2017 – Present

Initially appointed in 2017 to manage a launch at Cannes Boat Show, we now manage PR campaigns for new products, issue company news and partnership announcements, as well as offer design services for projects including the new 2021 YANMAR Marine International brochure.

Science & technology exhibition

2017 – Present

Saltwater was appointed in 2017 to manage the PR and exhibitor communications for Reed Exhibitions’ global portfolio of Oceanology events. This is carried out through a combination of press releases, exhibitor-focused editorial and event attendance.

Secure crew communications

2019 – Present

Appointed in 2019, Saltwater Stone offers PR and social media support to the superyacht media.

Boat dealership

2014 – Present

Formerly known as Essex Boatyards, Boats.co.uk was a Fairline dealer in 2006 and appointed Saltwater to manage the company’s UK PR. In 2014 Saltwater handled the rebrand to Boats.co.uk and continues to support the company’s UK and Spanish brokerage and new boat operations with press release and boat show support.

Performance outboard engines

2016 – Present

Saltwater Stone was appointed by Cox Powertrain in 2016 to manage key messaging and brand awareness for the worldwide PR campaign in support of the introduction of the new CXO300 diesel outboard engine. In 2018 Saltwater studio provided the design campaign for exhibition stands, advertising and packaging. 2018 saw the physical introduction of the outboard and the Saltwater team attended Fort Lauderdale Boat Show to manage its first appearance, which was subsequently followed by an ongoing programme of media sea trials.

Generators & air-conditioning

2017 – Present

In 2017 Fischer Panda was recommended to Saltwater’s services by its UK client Dometic (2008 to 2018). As UK distributor of Dometic air-conditioning systems, Fischer Panda were looking to promote its business within the leisure marine and inland waterway sectors.

Maritime insurance

2020 – Present

West P&I approached Saltwater Stone in 2020 for assistance in developing an in-house magazine for distribution to its Members and other interested parties. The Saltwater Stone team have considerable influence in the entire lifecycle of the magazine, from the initial planning stages through to content authoring, editing and proofing.

Safety & survival technology

2015 – Present

US based ACR Electronics appointed Saltwater Stone in 2015 following its purchase of Ocean Signal, a Saltwater client since 2010. Saltwater is responsible for the global PR for ACR and Ocean Signal brands and also supports the Survivors Club. With multiple new product launches every year in the leisure and commercial safety sector, Saltwater creates press releases, handles media enquiries, sources editorial opportunities, provides show support and manages award entries.